Why Boring Emails Are Killing Your Sales (and How to Make Them Fun Again)

Hey it’s Max from The Inbox Newsletter.

When I tell people I write emails for a living, the usual reaction is a polite nod…

Like I just told them I study the migration patterns of snails.

Sounds boring, right?

But the truth is… OUR emails are anything but boring.

Here are some examples.

Why Boring Emails Lose

Email is already boring as it is.

You can’t make your emails boring or else you will just be buried in the inbox and no one will want to open you emails.

If your emails look and sound like everyone else's, you're training your list to ignore you. Or worse, unsubscribe.

The inbox is a battlefield, and safe emails are the first to die.

That's why we obsess over making CREATIVE campaigns that make people actually want to open.

Recent Creative Email Examples From Our Team

Here are a few recent campaigns from our team that broke the mold:

If Your Body’s Group Chat Got Leaked 💀

AI Shakespear Eating Chocolate With Shakespear Theme

Top Secret Transmission Winback Sale Email

Showing Bestsellers By Featuring What Cities They Go With

Tinder Match or Unmatch Lookalike (bottom section is a gif swiping through products)

Level Up Your Hat Game Video Game Themed

Socks to Wear When Your Ex Texts 🤣

Star Wars Themed May 4th Email

Creative emails aren’t just for laughs… they’re strategic.

They earn attention in a world that scrolls fast. They build brand memory. And most importantly, they drive revenue.

Your brand isn’t boring. So why are your emails?

Do you want emails like these for your brand?

Book a call with us and we’ll show you how we can make email your #1 revenue driver: Book a Call »

Reply to this email if you have any questions or further content you want covered.

Cheers,

Max

PS - If you run a 7-9 figure ecommerce brand and you want to have a free email strategy consultation and see if we’re a fit to work together, book a call here »

PPS - I have a few different products you can buy. If you purchase any one of these products you get access to my private community of 1500+ members with daily posts from me, access to me for support 24/7, and private calls.

• Ecommerce Email Mastery: A 60 lesson course breaking down everything you need to know about ecommerce email marketing in the most concise and organized manner. learn more »

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